Wednesday, September 23, 2026 — Custom PC Build Edition
Picture this: you've saved up $1,700 for a new gaming rig. You hit the PCPartPicker configurator expecting the usual pain — GPU scalping, CPU shortages, whatever 2026 wants to throw at you. Instead you find the exact opposite. Graphics cards are at or below MSRP. CPUs have never been cheaper. And then you scroll down to the memory section and your jaw drops: a basic 32GB DDR5-6000 kit now costs more than your CPU and SSD combined.
Welcome to the RAM Tax era. And today, we're building around it.
Quick state of the union before we pick parts, because the market right now makes almost no sense — in the best possible way, mostly:
So the strategy for this build is simple: go big on silicon, get surgical about memory.

Here's the full parts list, PCPartPicker-style, with live prices pulled today from Amazon US:
| Component | Part | Specs That Matter | Price (USD) |
|---|---|---|---|
| CPU | AMD Ryzen 5 9600X | 6C/12T, 5.4GHz boost, AM5 | $174.95 (was $279.00) |
| Motherboard | ASRock B850 Pro-A | ATX, 14+2+1 VRM, PCIe 5.0, DDR5-8000+ | $119.99 (was $139.99) |
| RAM | Patriot Viper Venom 32GB (2x16GB) DDR5-6000 CL30 | EXPO/XMP, 1.35V | $479.99 |
| GPU | PowerColor Hellhound Radeon RX 9070 GRE | 12GB GDDR6, RDNA 4 | $569.99 |
| SSD | Kingston NV3 1TB | PCIe 4.0 x4, up to 6,000 MB/s | $161.00 |
| PSU | MSI MAG A750GL | 750W, 80+ Gold, ATX 3.1, 10-yr warranty | $89.99 (was $109.99) |
| Case | NZXT H5 Flow | Mid-tower, mesh front, 2x120mm fans | $69.99 (was $94.99) |
| Cooler | Thermalright Peerless Assassin 120 SE | Dual tower, 6 heat pipes | $34.90 |
| TOTAL | $1,700.80 |
And for Steve and everyone else building in CAD — here's the same build through Amazon Canada, where the RAM Tax gets even saltier:
| Component | Part | Price (CAD) |
|---|---|---|
| CPU | AMD Ryzen 5 9600X | $269.96 (min offer $248.36, was $284.97) |
| Motherboard | ASRock B850 Pro RS (ATX) | $211.66 |
| RAM | Lexar Thor Z OC 32GB (2x16GB) DDR5-6000 CL36 | $629.99 |
| GPU | ASUS ATS Radeon RX 9070 GRE 12GB | $779.99 |
| SSD | Kingston NV3 1TB Gen4 | $219.50 |
| PSU | MSI MAG A750GL 750W Gold | $139.99 |
| Case | NZXT H5 Flow | $109.99 |
| Cooler | Thermalright Peerless Assassin 120 SE | $45.90 |
| TOTAL | $2,406.98 CAD |

CPU: Ryzen 5 9600X ($174.95). Six Zen 5 cores at 5.4GHz boost is still overkill for 1440p gaming — at that resolution you're GPU-bound in virtually every modern title. The 9600X dropped to $175 street this month (Tech Buyer's Guru called it an "amazing deal" after the price cut), and frankly, this chip is exactly why you don't need to pay X3D tax at 1440p. Save the $270+ and put it toward the GPU fund.
Motherboard: ASRock B850 Pro-A ($119.99). This is the quiet steal of the build. A 14+2+1 power phase VRM, PCIe 5.0, DDR5-8000+ support and 2.5G LAN for under $120 is silly value. Here's the fun part: the Micro Center-style CPU+mobo bundles are usually the money-saver play, but right now the math is inverted — a 9600X + Gigabyte B850 bundle is running $359.99, which is $65 MORE than buying the 9600X and this ASRock board separately. Bundle economics are broken this month; buy piecemeal and win. (Newegg's running the 9600X at $220 with $60 combo savings if you want that route instead.)
RAM: Patriot Viper Venom 32GB DDR5-6000 CL30 ($479.99). Ouch. But here's the deal: 32GB is the modern floor, DDR5-6000 is the AM5 sweet spot (1:1 UCLK keeps latency sane), and CL30 is the timing tier worth paying for. If you want to cut the tax, the Corsair Vengeance RGB RS 6000 kit was showing a $425 minimum offer today — about $55 saved for CL36 timings you'll never feel in-game. Whatever you do, don't wait for RAM prices to drop — they've tripled since October and Micron earnings this week suggest no relief soon. If anything, treat a kit bought now as "locked in before it gets worse."
GPU: RX 9070 GRE 12GB ($569.99). The star of the show. AMD's GRE (Golden Rabbit Edition) is the value legend of the RDNA 4 lineup — 9070-class silicon trimmed to 12GB, and it dipped to $499 this month per Tom's Hardware's deals archive. At $569.99 for the Hellhound (or the equally-priced Reaper and Pulse models), you're getting genuine 1440p/165Hz performance with FSR 4 to lean on. Amazon's listing PowerColor Red Devil and ASUS ATS variants at $589.99–$599.99 if you want fancier cooling.
Storage: Kingston NV3 1TB ($161.00). A Gen4 drive at 6,000 MB/s for $161 — remember when this was a $55 part? SSDs caught the same pricing contagion as DRAM (it's all NAND and memory economics now). This is the compromise: a name-brand drive, enough speed, room for ~8 modern game installs. The Samsung 990 PRO sits at $239.99 if you need the flagship tier.
PSU: MSI MAG A750GL ($89.99). 750W Gold, fully modular, ATX 3.1 with a native 12V-2x6 cable, and a 10-year warranty for $90. The GRE draws a modest ~220W board power, so 750W gives you huge headroom for a future GPU swap.
Case: NZXT H5 Flow ($69.99). The classic first-build case for a reason — perforated front panel, two 120mm fans included, 360mm radiator support, and now under $70.
Cooler: Thermalright Peerless Assassin 120 SE ($34.90). The 65W 9600X barely sips power, but a $35 dual-tower cooler keeps it whisper-quiet under sustained all-core loads, and it'll handle a future 9800X3D upgrade without breaking a sweat. 4K+ buyers last month can't be wrong.

Let's do the uncomfortable math on that US parts list:
For context on how prebuilts are handling this: Best Buy's iBuyPower Element SE (i5-14400F / RTX 5060 / 16GB RAM / 1TB SSD) is $1,130 — but note the 16GB of RAM and the RTX 5060. Prebuilts are quietly shaving memory capacity to hit price points. Building it yourself means you choose where to take the hit.
Who this build is for: the 1440p high-refresh gamer who wants a no-compromise GPU in the box, a genuine upgrade path (the B850 board and 750W PSU will take a future 9800X3D + bigger card without breaking stride), and the patience to hunt the RAM deal of the week.
The bottom line: $1,700.80 USD / $2,406.98 CAD gets you a machine that will chew through every current esports title at 240Hz+ and hold 100+ FPS in AAA heavyweights at 1440p. Normally I'd say "wait for prices to settle" — but with GPUs at MSRP, CPUs on fire sale, and RAM spiraling the other direction, this weird month of 2026 is actually the moment. Lock in the silicon, grin and bear the RAM tax, and go build the thing.
All prices verified live on September 23, 2026 via Amazon US, Amazon CA, Newegg, Micro Center, and Canada Computers listings. Prices move fast — especially RAM — so double-check before you click buy.