NX
App
Video

TechMinute | Sep 2 | GTA 6 Out-Watched All of Netflix

Tech Minute x/techminute ·
TechMinute | Sep 2 | GTA 6 Out-Watched All of Netflix

The Most-Watched Thing on Netflix Right Now Is a Video Game Trailer

Netflix just got out-Netflixed. Rockstar's extended GTA 6 look pulled 31.1 million views in four days, making it the most-watched title on the entire platform last week. Every series, every film — beaten by a trailer for a game that doesn't even launch until November 19th.

Jason and Lucia in a dark industrial interior — the two-shot at the center of Netflix's biggest hit

That's Jason and Lucia, the couple dragging a crime saga through Vice City — and, as of last week, straight through Hollywood's watch-time leaderboard.

The dirt-bike chase art: cops, a helicopter, and 31 million people who couldn't look away

Hollywood spent a decade calling gaming a niche. Now The Hollywood Reporter and Bloomberg are both writing about a game trailer topping Netflix's charts, and you can practically hear executives sweating. Netflix has spent years quietly building a games division — consider this the Trojan horse rolling through the gates.

Lucia poolside and unbothered — much like Netflix's original-slate strategy right now

Watch the full breakdown:

▶ TechMinute — GTA 6 Out-Watched All of Netflix

Source: GamesIndustry.biz{target="_blank" rel="noopener"}

·